Acuerdo de Marvel Comics y Penguin Random House para la distribución de sus comics originales a nivel mundial

Acuerdo de Marvel Comics y Penguin Random House para la distribución de sus comics originales a nivel mundial.

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Esta tarde ha saltado la noticia mediante nota de prensa enviada por Marvel Comics a los medios del acuerdo con Penguin Random House para la distribución a nivel mundial de sus cómics. Un acuerdo que arranca el próximo 1 de octubre y que si nos ceñimos a lo que indica la nota de prensa (reproducida a continuación de forma íntegra) no debería afectar a la publicación que viene realizando de sus cómics a nivel europeo por parte de Panini Cómics (y otras licenciatarias en otros países). Estaríamos hablando, si interpretamos de forma correcta el comunicado, de que Penguin Random House pasaría a ocupar el rol que durante muchos años llevo a cabo Diamond Comics para la distribución de sus series de grapa y volúmenes recopilatorios, en ningún momento se habla de traducir el producto original y maquetar el producto original, labor que si realiza Panini Cómics.

Os mantendremos informados de este acuerdo en caso de que haya nuevas noticias al respecto.

NOTA DE PRENSA

New York, NY – March 25, 2021 – Marvel Comics and Penguin Random House Publisher Services (PRHPS), a division of Penguin Random House, the renowned trade book publisher, today announced an exclusive worldwide multi-year sales and distribution agreement for Marvel’s newly published and backlist comic books, trade collections, and graphic novels to comics shops, known as the Direct Market. PRHPS officially begins its distribution to Direct Market retailers for all Marvel titles starting October 1.

After a thorough analysis of the market environment, Marvel has chosen PRHPS as its distribution partner to create a sustainable, productive supply chain and enhanced infrastructure for Marvel publications that will benefit comics retailers and fans alike for years to come. Penguin Random House is known for its state-of-the-art multi-ranging services that enable independent booksellers to increase efficiency and profitability.

Marvel’s entire history is built on telling great stories. And as we’ve seen for decades, those stories go hand in hand with equipping the comic shops who share them. Marvel and Penguin Random House stand by that vision, and we are excited to build and expand those opportunities for our talent, retailers, and fans,” said Dan Buckley, President of Marvel Entertainment. “Comics are the core of the Marvel Universe, and we are confident this new partnership will continue to grow and evolve this resilient industry. We look forward to advancing our capabilities with PRHPS to serve our fans and the Direct Market. We thank Diamond for their many years of support and partnership as we continue our relationship with them in other areas.

Penguin Random House has long been committed to physical retail in order to foster and grow their market. Independently owned brick-and-mortar bookstores are local community builders, advocates for books, and passionate influencers for the industry.

After seeing a double-digit percentage in closures of physical bookstores from 2001 to 2011, and notwithstanding an anticipated rise in e-books, PRH significantly extended and expanded its outreach to physical retail. Through its robust supply chain of rapid direct shipping, greater access to data, and premier customer service, PRH helped support healthier margins that led to a market turnaround. These past experiences and learnings will be invaluable when adapting for today’s physical retailers in the Direct Market.

“This is an exciting time for comics, and we’re thrilled to partner with Marvel in taking the next steps to support the growth of the marketplace, together with our Direct Market retail partners,” said Jeff Abraham, President of Penguin Random House Publisher Services. “Based on the foundation of our relationships with physical retailers, we’re confident in the significant growth of the comic book industry and welcome the opportunity to further collaborate with and invest PRHPS’ resources in the Direct Market. Combining the standard-setting supply chain and sales capabilities of PRH with Marvel’s renowned universe of stories and characters, we expect to reach even more fans of its artists and writers throughout the world.”

Penguin Random House is a free-freight company, allowing retailers to simplify their business models while alleviating the volatility and complexity of reducing freight costs and planning. Through many of PRH’s standard offerings, like its rapid replenishment program for graphic novels and advanced supply chain, Direct Market retailers will experience more flexibility to manage inventory and stock their stores to best serve their customers.

Direct Market retailers can choose to order Marvel products direct from PRH, or alternatively, through Diamond as a wholesaler under terms established by Diamond in the US and the UK. Hachette Book Group will continue to manage distribution of Marvel’s graphic novels and trade collections to the book market.

Marvel’s full print and online October Marvel Previews catalog and comic book solicits will be available in July and distributed by PRHPS to active accounts. All comic book and trade orders for titles going on sale this October should be made through PRHPS. Early solicit titles will be available for order starting on May 26. Retailers can open PRHPS accounts now to register for Marvel’s monthly title catalogs and solicits, which will continue to be available to retailers approximately three months ahead of on sale.

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ultron_ilimitado
ultron_ilimitado
Lector
25 marzo, 2021 18:54

¿Esto quiere decir que sustituyen a Panini?

batlander
batlander
Lector
En respuesta a  ultron_ilimitado
25 marzo, 2021 18:56

No

ultron_ilimitado
ultron_ilimitado
Lector
En respuesta a  batlander
25 marzo, 2021 18:57

Sí, justo iba a eliminar mi comentario porque acabo de leer con más detenimiento la introducción y he visto que no 😛

Carlitos
Carlitos
Lector
25 marzo, 2021 20:36

Algo tiene que estar pasando con Diamond cuando DC también rompió su relación con ellos.

Lord_Pengallan
Lord_Pengallan
Lector
25 marzo, 2021 20:53

Lo interesante de esto es si será más fácil ver material original de Marvel fuera de EEUU si no va a influir en eso nos da igual. A mi molaria no tener que tirar de previews o de importar. Tener al lado una grapa Panini y otra de Marvel y así poder pasar de nºs dobles o tomos para miniseries.

Last edited 25 días atrás by Lord_Pengallan
Staple
Staple
Lector
En respuesta a  Lord_Pengallan
25 marzo, 2021 21:06

Salvo excepciones me suelen gustar más las ediciones españolas de DC y Marvel que las originales, sea Panini, Planeta o ECC.

Carlitos
Carlitos
Lector
En respuesta a  Staple
25 marzo, 2021 22:54

A mi me pasa igual Staple, la calidad de las grapas USA en comparación con las de aqui dejan mucho que desear. Aparte de que te meten publicidad.

La diferencia de precio tambien se nota.

Lord_Pengallan
Lord_Pengallan
Lector
En respuesta a  Carlitos
26 marzo, 2021 22:41

No lo veo. E subjetivo pero la calidad no es tan diferente (quizás perdamos en papel pero no perdemos en traducciones), la publicidad hoy en día es escasa y a mi jode más la autopublicidad, especialmente cuando son más de 1 página, que es casi siempre, y el euro cotiza más que el dólar. En fin que el placer de comprar nº a nº en vez de tener que comprar tomos me compensa de sobras cualquier pequeña inferioridad de la grapa de EEUU. El placer siempre cuesta dinero.